Cosmetological and dermatological research is the focal point of L'Oréal's development strategy, and is one of the keys to its success. The ever-improving effectiveness and quality of L'Oréal products are based on innovation, which has been nurtured since chemist EugГЁne Schueller founded the Group in 1907.

Overcoming aging of the skin, controlling the sun's rays or giving fresh color to gray hair those are some of the major challenges in the scientific adventure L'Oréal undertook nearly a century ago. The Group devotes about 3% of its turnover to research.

Our strategic budget encourages creativeness: more than 3,000 new formulas emerge from our laboratories every year. L'Oréal is the world leader among companies applying for patents in the cosmetics field, filing a patent application just about every day.